NORWEGIAN CRUISE LINES • VIVA & PRIMA SHIPS

Directed content for 2 x 700-seat theaters: 3 night clubs, 2 game shows, & 3 immersive experiences. Featuring: 50ft LED stage walls, 30ft LED chandeliers, & immersive lighting

4,500+ GUESTS ABOARD

DESIGNED, PRODUCED, INSTALLED
2021 - 2023
NOW ON DISPLAY

SURFACES:
50’ LED STAGE WALL
30’ LED CHANDELIER
LiDAR ACTIVATED HALLS
LED BALCONY SURFACES

3 AMBIENT
3 NIGHT CLUB
2 GAME SHOW EXPERIENCES

CREATIVE DIRECTOR: Nicole Ginelli
ART DIRECTOR: Reine DeFranco

ANIMATORS: Scott Gelber, Sebastián Hernández,
Nate Rodriguez-Vera, Hall Ramirez, Santiago Castano,
Andrew Garces

MOTION TRACKING STUDIO: Silver Spoon
ILLUSTRATORS: Tiffany Black, Juan Alvarenga
PROGRAMMER: Rachael Cady

THEATER ARCHITECTS: Rockwell Group
PRODUCED BY: LAB at Rockwell Group

The 3-story, 700-seat theaters aboard NCL's Viva and Prima $1.5B ships serve as dynamic entertainment venues throughout each day at sea. For each theater, I directed 3 ambient activations with oceanic motifs, stained glass designs, and proscenium facades inspired by port destinations. For night programming, I directed 3 nightclub activations, where the entry halls illuminate arriving guests and the stage walls pulse with audio-reactive visuals synced to the DJ booth. I worked with brand guidelines to direct the live spectacles for Price is Right and Press Your Luck, where the theaters' lighting systems respond in real-time to contestants' wins and losses.

AMBIENT

SKY FULL OF STARS

AMBIENT

UNDERWATER

AMBIENT

STAIN GLASS THEATER

GAME SHOWS

PRESS YOUR LUCK + PRICE IS RIGHT

NIGHT CLUBS

ALL THE STARS ARE CLOSER